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INNOVATION ESSENTIALS

FREE ACCESS DURING THE COVID-19 CRISIS

30 FREE VIDEO LESSONS AND FULL SLIDE DECKS 

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BASED ON CONTENT

FROM THE NEW BOOK

Be Less Zombie: How great companies crea

ALL CONTENT IS FREE DURING THE COVID-19 CRISIS

Innovation Essentials contains 30 videos across 8 modules with 12 slides sets and additional resources covering:

 

1. Introduction & context

2. Designing an innovation strategy

How the best innovators make innovation an inevitable outcome of daily life

3. Finding great insights

How to reduce risk and increase innovation efficiency by starting the in the right place

 

4. Designing ‘catalytic questions’

How to design questions that provoke creative eruptions

5. Bolder idea generation

How to move beyond incremental ideas

6. How to run low-risk experiments

How to dream big but start small and democratise innovation to all employees

 

7. Selling your idea and influencing

How to help your idea succeed when the status quo wants to squash it

 

8. Scaling ideas and designing business models

How to turn ideas into profitable action

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